About

Cradle of English

Cradle of English researches, captures, and shares the stories of London's rich history. Through 3D scans, maps, podcasts, videos and other media, we're helping to expand and promote the many-layered history of the city.

The Idea

Cradle of English tells the story of how one short but famous street in old London made such an outsized contribution to the development of a global language — many would say to the world’s pre-eminent language.

Our growing library of videos, podcasts, and immerzeos — immersive walks through the streets and alleys of the Fleet Street area — reflect a fascination with and love for the language that found its early vibrations in these courts and presses.

Background

Long before it became a collective descriptor for the world of English journalism, Fleet Street was at the centre of the country’s publishing and printing industries. Within a space smaller than a square mile, strategically placed between the City and Westminster, presses, taverns, coffee houses, and courts formed a dense creative ecosystem.

Reaching back into the 15th century, printing presses turned out early versions of the English Bible and the first great dictionaries of the language and, in the courts of Chancery and the Temple, some of the foundations of English law were laid.

Famous not only for the foundry that it represented in the evolution of English literature, nor simply for the foundations it laid for today’s global worlds of law, medicine, science, and technology, Fleet Street has for centuries been a place where ideas were argued into being.

You too can walk the old alleys and byways of Fleet Street, and delight in the ancient atmosphere of its surviving taverns. Come sit in the places that Dr Johnson and Charles Dickens made their own.

And if you cannot journey to London itself, linger here and sample our multimedia mix of videos and podcasts. Explore history with an immerzeo — an augmented reality walk back in time.

Looking Forward

Fleet Street is moving into the world of Virtual and Augmented Reality. It was part of the original vision that we should explore the world of “London Online”. Covid turned the world inside out, while also accelerating the appetite for remote and immersive cultural experience.

Give a welcome to the Cradle of English immerzeo — an augmented reality rendering of a brief walk up a short alley off Fleet Street. With information points, graphic overlays and 3D visuals, we can visit places that time has otherwise erased.

There is no limit to the number of immersive journeys to be crafted out of the rich history of central London. Cradle of English will work with leading companies, legal firms, and cultural partners to capture, show, and tell those stories — beginning with flagship 3D scans such as London’s Guildhall.

Immerzeo

Immerzeo is our name for an immersive walk that combines place, story, and a digital overlay. For example, visitors can experience Fleet Street’s vanished courts and surviving landmarks.

The Crane Court walk was an early demonstration: a short alley off Fleet Street brought back into focus through information points, graphics, and 3D visuals.

The team

The people behind Cradle of English. Scanning specialists for Guildhall live on the Guildhall experience page.

Tam McDonald

Tam McDonald

Digital publisher, entrepreneur, and inveterate optimist, Tam McDonald has five decades' experience as a teacher, writer for BBC radio and as a playwright and producer. He survived three years "in corporate" before establishing a corporate publishing business with clients in the hospitality, public sector, and financial services industries. After 23 years as a business mentor at the London Business School, Tam "retired" to the Cotswolds, from where he maintains two key business interests: Cradle of English is driving the 3D immersive heritage revolution in transforming the worlds of education and tourism, leading with a project digitising the Great Hall of London's Guildhall. And then there's TimeTable London, a podcast featuring convivial conversations in a variety of the city's cosiest pubs: "crafted by lovers of London for lovers of London."
Christopher Winn

Christopher Winn

Christopher Winn is a historian, travel writer and author of some 20 books including the best selling I Never Knew That series. He has written for all the major newspapers, currently as a travel correspondent for the Daily Telegraph and articles for the Spectator. His work in television includes editorial assistant to Terry Wogan on his TV chat show from 1982-92 and associate producer for ITV's I Never Knew That About Britain. He is currently producing three podcasts, including TimeTable London.
Geoff Browell

Geoff Browell

A senior archivist at King's College London. Geoff has a background in historical research. He is chair of AIM25, a charitable consortium of the archives of more than one hundred and fifty cultural organisations in London, and was formerly chair of the national Health Archives and Records Group. He is co-founder of XRchiving, co-author of The Strand: A Biography, and a co-host of the podcast TimeTable London.
Thomas Flynn

Thomas Flynn

Thomas Flynn is a UK based digital heritage specialist offering services and advice related to 3D digitisation, online publishing, open access, storytelling, and interoperability. He has worked with UNESCO, Europeana, Oxford University, Creative Commons, and many more organisations. Previously Cultural Heritage Lead at Sketchfab, Thomas launched the British Museum's first public online collection of 3D scans.
Doug Thompson

Doug Thompson

Doug is a product developer who has specialized in the intersection of storytelling and technology. His work has encompassed place-based storytelling and BLE, working with organizations that include Kew Gardens, Lynx, Absolut and Coca Cola. He has extensive experience in 3D design and has developed immersive projects with US Bank, Johns Hopkins, the World Lymphoma Association and dozens of others.